New Cosmetics “Building Familiarity” Hair Serum 30ml

(1 customer review)


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New Cosmetics “Building Familiarity” Hair Serum

A serum for securing the ends of hair is an essential ingredient in any hair first aid kit. It’s worth being aware that there are natural alternatives for this matter as well: protective, hair cuticle-sealing, plant-based ceramides and phytosterols, and smoothing and shining squalane. We combined them into a creamy whole in a gin and tonic scent that makes application more pleasant. The serum will take care of healthy, non-dry and soft ends, as well as smooth the parts of the hair that we want to discipline and prevent the presence of fluff.

Check out other products from the New Cosmetics range

“Building Familiarity” hair serum. The new Cosmetics has a capacity of 30ml.

What will you find inside?

Pure water – the perfect base for the other active ingredients

Ceramides of plant origin, as well as fatty acids and phytosterols – replenish and seal the lipid envelope of the hair, which is then more difficult to damage. Their structure makes them easily bond to the hair surface providing a temporary repair measure for minor damage and defects in the hair cuticle. They tighten too-light ends and make them easier to comb.

Squalane (from olives) and isoamyl laurate – light emollients that wrap the hair surface, hindering the loss of moisture. They add smoothness, softness and shine.

Behentrimonium methosulfate – a mysterious-sounding (but plant-derived), cationic surfactant. Translated, we can say that due to its positive charge, it reduces hair electrification and makes it easier to comb.

Vitamin E – as an antioxidant, counteracts hair damage and color loss

Cetylostearyl alcohol and xanthangum – give the serum a creamy texture and retain moisture in the hair

Essential oils of orange and juniper – give the serum a pleasant fragrance


The serum wants to add something at the end: you can use me on damp or dry hair, as you prefer. For protection, a minimal amount – two-three drops – is enough. A larger amount (e.g., a full pump) will be useful for smoothing out a larger portion of the hair.


Aqua, Cetearyl Alcohol, Squalane, Isoamyl Laurate, Behentrimonium Methosulfate, Tocopheryl Acetate, Caprylic/Capric Triglyceride, Ceramide NP, Ceramide AP, Phytosterols, Pentylene Glycol, Stearic Acid, Behenic Acid, Oleic Acid, Palmitic Acid, Sunflower Seeded Acid, Xanthan Gum, Sodium Cetearyl Sulfate, Dehydroacetic Acid, Benzyl Alcohol, Citric Acid, Sodium Citrate, Juniperus Communis Fruit Oil, Citrus Aurantium Dulcis Oil, Limonene*.

*the presence of the ingredient is due to its natural occurrence in orange essential oil


1 review for New Cosmetics “Building Familiarity” Hair Serum 30ml

  1. Polish

    Sylwia S.

    Cudowny delikatny, pachnie pięknie a włoski moje są błyszczące i wygładzone. Polecam

  2. Polish


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